5 Mistakes When Acting Like An Authority

Episode 25

In Episode #25 we reveal the five common mistakes people make when they are attempting to act and look like an authority.

We’ll describe the importance of simplicity.

Your pitch should be so simple that a ten year old could understand it.

You’ll learn how to make it about your prospect and not yourself. People don’t want to know what you do. They want to know what results you deliver.

Find out why many people fail at being consistent with their avatar; and why it is important not to contradict yourself.

We’ll even teach you how to course-correct these mistakes quickly so that you can move on as an authority with purposeful results.

The hunter who chases two rabbits catches neither.


Authority Mindset Which Authority Are You?: Podcast Episode


About the author

Brian Ainsley Horn

Brian Ainsley Horn is considered to be the “pioneer of authority marketing”, which has exploded in popularity recently. His unique methods have been talked about and covered on The Howard Stern Show, Wall Street Journal, ABC, Perez Hilton, CBS News , Forbes, Advertising Age and dozens of other media outlets. Brian is the co-founder of the consulting firm, Authority Alchemy, and also writes for Huffington Post and Entrepreneur Magazine about authority marketing and personal branding.

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